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Industry News

Stay up to Date with the Coffee World 

Coffee at the top

Coffee Now #1 Consumed Beverage

According to the National Coffee Association, as of January 2025, coffee is now the #1 consumed beverage in the USA. Coffee consumption has gone up 7% since 2020, having
surpassed bottled water, juices and sodas, and even tea.


Two thirds of Americans now drink coffee with an average of 3 cups per day. Specialty coffees
continue to dominate at 59% of coffee consumed, and home based consumption is still the #1
place people have their coffee.

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Coffee on Table
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Specialty Coffee Expos

SCA Event's Name Change

If you missed the April SCA Expo in Houston at the end of April 2025, the next one will have a
new name according to the SCA.


The new name will be World of Coffee and will debut at the San Diego event coming April 10-
12, 2026.

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